- Write and update articles for the company’s website on various ed-tech topics including Colleges, Admissions, Exams, Results, Courses, etc.
- Writing clear, concise, and engaging content for website pages, blog posts & social media posts, and SEO optimization of articles.
- Conduct thorough research to understand the target audience, industry trends, and competitors.
- Identify key content themes, topics, and messages that align with the company’s objectives.
- Generating creative content ideas to effectively communicate our brand message
- Proofreading and editing content to ensure accuracy, clarity, and adherence to brand guidelines.
- Meeting deadlines and managing multiple projects simultaneously.
Requirements:
- Bachelor/masters’ degree in in any specialization Marketing, English, Communications, or a related field.
- Proven experience in content writing, with a focus on Strong writing and editing skills with attention to detail
- Familiarity with Content Optimization tools like Google Trends, Google Analytics, Keywords Planner
- Strong research skills and proficiency in grammar
- You should be able to research data smoothly.
- Adaptation to the fast-paced work environment.
- Good communication skills and interpersonal skills.
- Ability to work in a team.
